NEW MARKET EXPLORATION
Being a physio and performance company, clients were often asking Prime what they should be using for supplements (protein powder and pre-workout). The owners of Prime had their favorites, which they consistently referred their customers to. Realizing they were sending away sales they could be putting in their pocket, they asked Northern Summit to help them create and package a signature supplement line.
Prime Performance & Physio
Research > Design > Develop > Deliver > Promote
Northern Summit arranged for a US manufacturer to work with them to deliver a custom line of pre-workout and protein supplements. Once manufactured, a series of product photography was produced to sell the products online.
Prime Signature Supplements are favorites among Prime’s customers. Instead of referring to the competition’s products, Prime introduces the Supplements and a sale is made.